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Nike to Shut Down Virtual Sneaker Label RTFKT

Bloomberg L.P. · 1d

Nike to Shut Down Virtual Sneaker Label RTFKT Under New CEO

Nike Inc. is shutting down its digital sneaker division RTFKT as the world’s largest athletic-wear company realigns priorities under a new chief executive officer.

Hypebeast · 1d

Nike Shuts Down Virtual Sneaker Brand RTFKT

Nike is officially shutting down its virtual sneaker and fashion brand RTFKT. According to CEO Elliot Hill, Nike is recalibrating and reassessing its priorities as it moves into its next chapter of digital innovation.

OregonLive.com on MSN · 1d

Nike will shut down RTFKT, a subsidiary that made virtual sneakers for the metaverse

A company that Nike purchased in 2021 as part of its move into the metaverse announced on Monday that it’s ceasing operations. RTFKT, pronounced “Artifact,” announced on X that it will “wind down” by the end of January.

Nike-Owned RTFKT to Shut Down Operations

The platform shared in a post on X that it will wind down its web3 operations by January of 2025, with plans to launch a new website to preserve its past projects. RTFKT also said it will launch one more drop this month: the MNLTH X featuring the Blade Drop,

The Business Journals · 11h

Why sneakerheads think Nike-owned NFT studio RTFKT shut down

Nike purchased the NFT company RTFKT in 2021. RTFKT, the digital assets and NFT company Nike purchased in 2021, is shutting down. One sneakerhead said he’s surprised the partnership lasted as long as it did,

UConn star Paige Bueckers has a Nike signature shoe

New York Post on MSN · 14h

UConn star Paige Bueckers has a Nike signature shoe — and Caitlin Clark fans are confused

Bueckers’ Nike G.T. Hustle 3, the first basketball sneaker created by a college player in the Name, Image and Likeness era, is scheduled to drop Dec. 7 on the SNKRS app and will be available at select retail locations.

NIL Daily On SI on MSN · 1d

UConn Star Paige Bueckers Makes NIL History with Nike Sneaker

All-American guard Paige Bueckers of No. 2 ranked UConn continues to etch her name in the college sports history book, both on an off the court. Prior to the season, the Huskies' star signed a unique NIL partnership with 3-on-3 women’s basketball league Unrivaled,

The New York Times · 1d

Paige Bueckers becomes first NIL athlete to launch Nike player edition sneaker

UConn star Paige Bueckers continues to make history. On Monday, Nike named Bueckers as the first name, image and likeness athlete to design and launch a player edition sneaker, with the brand debuting Bueckers’ Nike G.

9hon MSN

Nike Is Selling $135 Women's Air Force 1 Sneakers for as Low as $62

Nike is jumping into holiday shopping season with some bargains for sneakerheads. For a limited time, Nike Women's Air Force ...

4d

Sneaker thieves busted for stealing more than $300K worth of Air Jordans from parked train

Three men are accused of stealing more than $311,000 worth of Air Jordan sneakers from a train parked in a California ghost ...

1d

Travis Scott’s Newest Nike Sneaker Collaboration Comes Out in January

Travis Scott fans will have the chance to kick off the new year in style as the release of his newest Nike sneaker is lined ...

EXEC: Nike to Wind Down Digital Sneaker Design and NFT Company RTFKT in January

RTFKT has now announced its plans to wind down operations by January 2025, announcing the news itself via X (fka Twitter).

1d

Nike Shoes, Sweatpants, Hoodies, and More Are Up to 50% Off This Cyber Monday

The best Cyber Monday deals at Amazon, Nike, Dick’s, and more include Nike shoes, sneakers, sweatpants, tech fleece, and ...

11h

Best Post-Cyber Monday Sneaker Deals: Save Big on Nike, Adidas, Skechers & More

If you're looking for a new pair of kicks, then these Cyber Monday deals are still active — save up to 60% off.

1d

SNX: Last Week’s Best Under The Radar Sneaker Drops Feat. The Nike Air Force 1 ’07 x A Ma Maniere WYWS & More

New Balance has teamed up with Danish women’s wear brand Ganni for a brand-new casual lifestyle silhouette inspired by early ...

1don MSN

Paige Bueckers has stealth nod to nickname in new Nike GT Hustle 3s

The record-setting UConn Huskies star is also the first NIL athlete to get their own Nike player edition shoe.

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