Campaign India2h
'No strategic marketing program can overcome a lack of investment in truly sustainable solutions'
Weber Shandwick's sustainability lead for APAC, Marta Bigio, laments the deprioritisation of sustainability amidst competing ...
Campaign India1h
Zepto’s Jarvis move sparks the in-sourcing vs outsourcing debate
Is the quick-commerce’s in-house ad move a game-changer—or a creative crisis—for agencies? Campaign finds out.
Campaign India1h
Swiss Beauty’s #SajDhajKe: Empowering brides, celebrating modern traditions
Beauty and cosmetics brand Swiss Beauty launched its latest campaign, #SajDhajKe (All dressed up), celebrating the new-age ...
Campaign India2h
LinkedIn puts B2B marketing in motion with video power
LinkedIn data shows that video is now the fastest-growing format on the platform, with uploads up 34% year-over-year, and ...